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William Ballard, MBA
William Ballard, MBA

3.4K Followers

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The Highest Valued Writing Project for Freelance Writers (Direct-Response Sales Letters)

Believe it or not, even BIG Tech is using it. — Facts: We all live in a digital age. And digital marketing is becoming more powerful and useful than it has ever been. With that said, it’s easy to forget about traditional marketing channels, such as direct response, particularly direct-mail… and more specifically physical sales letters. What few people realize is…

Freelance

5 min read

The Highest Valued Writing Project for Freelance Writers (Direct-Response Sales Letters)
The Highest Valued Writing Project for Freelance Writers (Direct-Response Sales Letters)
Freelance

5 min read


6 days ago

Freelance Writers: Don’t Confuse Busy Work with a Strong Work Ethic

The truth about multitasking (hint: it doesn’t exist) — For years now, I’ve seen writers and business professionals alike fall victim to the lie of “busy work” being considered productive work. They think that because they are busy doing something in their business they must have a strong work ethic. This notion is completely false. What you are about…

Writing

7 min read

Freelance Writers: Don’t Confuse Busy Work with a Strong Work Ethic
Freelance Writers: Don’t Confuse Busy Work with a Strong Work Ethic
Writing

7 min read


Sep 22

Freelance Writers: How to Implement an Aggressive Social Media Strategy into Your Writing Business

Stop hiding your business and start bringing it out of the woodwork — and throw a fit if you have to! — I recently read an article by Zulie Rane entitled, “If You Believe Aggressive Marketing Doesn’t Work, You’re (Unfortunately) Wrong”, which I highly recommend you all read. After reading that, I felt led to share with you my formula for market domination: an increased amount of social pressure + aggressive social…

Social Media Marketing

7 min read

Freelance Writers: How to Implement an Aggressive Social Media Strategy into Your Writing Business
Freelance Writers: How to Implement an Aggressive Social Media Strategy into Your Writing Business
Social Media Marketing

7 min read


Sep 21

Freelance Writers: The Key to Total Market Domination

Use the strengths of your competition as a measurement for improvement in your own business — I’m sure you’ve heard said before in sporting circles, dominating the court (or field). The way sports teams do this is by putting the pressure on — creating momentum and/or tempo. I don’t know about you, but I’m a huge fan of the game of basketball. …

Marketing

7 min read

Freelance Writers: The Key to Total Market Domination
Freelance Writers: The Key to Total Market Domination
Marketing

7 min read


Feb 1

The 4 Parts of a Successful Freelance Writing Business

“I credit my success not to my ability to gather wealth, but to my ability to gather great ideas.” — Albert Einstein — When I was working on my Bachelor of Science degree in Business Management some years ago I came across a concept that highlights the four parts of a successful business. As I began going through that particular course and reviewing all the examples the textbook showed in reference to traditional…

Freelance

6 min read

The 4 Parts of a Successful Freelance Writing Business
The 4 Parts of a Successful Freelance Writing Business
Freelance

6 min read


Sep 16, 2022

How to Make Money Writing

3 Practical Ways Words Can Fill Your Wallet — If you are here at Medium, you’re probably more than likely interested in discovering more about how you can make money writing — am I right? I’m sure you have probably made many Google searches in seek of more insight and information on the subject. And I know you probably…

Copywriting

8 min read

How to Make Money Writing
How to Make Money Writing
Copywriting

8 min read


Sep 10, 2022

7 Ways to Land Your First (or Next) Freelance Writing Client

Your social captial is more important than your financial captial — With a new congress quickly approaching, there is no better time than now to set up your freelance writing business for success. Start laying the groundwork now, so you can be prepared and ready to roll when things begin to shift in the marketplace. You see, taking a proactive approach…

Freelance

7 min read

7 Ways to Land Your First (or Next) Freelance Writing Client
7 Ways to Land Your First (or Next) Freelance Writing Client
Freelance

7 min read


Sep 7, 2022

7 Writing Routines That Actually Work

Believe it or not, there is no single recipe or formula for becoming a successful writer — or is there? — If you’re familiar with even just a handful of writer biographies then you are probably aware that there is no single recipe for becoming a successful writer. In other words, for all of those that love Fitzgerald, there’s an Emily Dickinson fan who sees the world differently. Moreover, there is…

Writing

5 min read

7 Writing Routines That Actually Work
7 Writing Routines That Actually Work
Writing

5 min read


Aug 1, 2022

The Only Kind of Marketing That Gets Results

People do business with people, not with companies or brands. — There’s mainstream style marketing, then there’s direct-response. Let me put it to you like this: we have all entered into the world of “fake news” but it is no different than that of the “false advertising” campaigns of the past. You see, with the rise of the information age, digital…

Marketing

9 min read

The Only Kind of Marketing That Gets Results
The Only Kind of Marketing That Gets Results
Marketing

9 min read


Jul 27, 2022

Why You Should Be a Control Freak

“I don’t need to be the smartest person in the room — I don’t even need to be right — but I do need to control.” — Grant Cardone — I was inspired to write this article after reading the 11th chapter of Grant Cardone’s book, “Be Obsessed or Be Average,” (AFF) which was a relatively short chapter, but still well worth reading. “The only people who don’t like control are those who don’t have control or who have misused…

Control

12 min read

Why You Should Be a Control Freak
Why You Should Be a Control Freak
Control

12 min read

William Ballard, MBA

William Ballard, MBA

3.4K Followers

Business coach, marketing consultant, author, and creative entrepreneur. Discover how to get your writing noticed … https://bit.ly/3M9ztvm

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