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How to Get New Clients With Your Freelance Writing Website

The first thing a potential client will do after reading your pitch or looking at your business card is to check out your website. Do you have one?

William Ballard, MBA
7 min readAug 21, 2021

You walk into a networking meeting and hand out business cards, pitch article ideas to magazine editors or potential clients via email, or apply for writing gigs online.

The first thing a potential client does after reading your pitch or looking at your business card is check out your website. Do you have one?

Welcome to the modern world of freelance writing. Long gone are the days when everything was handled through the postal service. Today, everything is handled through online communication (emails, Skype, Zoom, etc.), including your website.

Potential clients want to see your samples now, not later. In other words, your website is the final pitch in any proposal you make.

I know of editors at major publications who will toss away a pitch, no matter how great it is, if there is no website behind it. A website is that important.

A great freelance writer's website is quick and easy to create. Once created, the only updating you need to do is occasionally refresh the samples on…

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William Ballard, MBA
William Ballard, MBA

Written by William Ballard, MBA

Discover the story of how I went from selfish freelancer to a selfless business owner: https://bit.ly/3ZLv9w6

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