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Do Freelance Writers Need a Blog?

“It’s been said. “a failure to plan is a plan to fail”, but even worse, to plan and never implement the plan is a waste of time.” — William Ballard

William Ballard, MBA
4 min readAug 19, 2021

Most anyone involved in the digital landscape will answer yes to this question without thinking. And a blog can indeed be a handy tool in growing your freelance writing business.

However, it can also become a black hole, sucking up all of your time which is your most valuable resource.

Now, with that said, if you are going to use a blog to promote your freelance writing services, you’ll want to be sure to put together a strategic, well-thought-out plan that is easily tracked by measurements of increased monthly traffic, increased monthly conversions, and increased credibility and authority in your respective field. One way to track credibility and authority is by the growth of your email list.

The Dividing Factor Between Success and Failure — Decision Making

A freelance writing blog allows you to regularly share your views, insights, and tips regarding the industry you are knowledgeable in.

A freelance writing blog is one of the best ways to go if you have a lot to say or a…

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William Ballard, MBA
William Ballard, MBA

Written by William Ballard, MBA

Discover the story of how I went from selfish freelancer to a selfless business owner: https://bit.ly/3ZLv9w6

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